When “Departures” claimed an Academy Award in the Best Foreign Language Film category, it had already hung on for six months in Japanese theaters, and its DVD was on its way to local stores. But its box-office receipts more than doubled after its Oscar triumph, even with the DVD readily available.
“Part of me wishes it wouldn’t take an Academy Award for the film to get that big,” Yojiro Takita, the director, quipped, speaking through an interpreter. “It was a mystery to a lot of people how this film might find an audience, and how to market it to reach that audience.”
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